
Kiss wanted to focus on their relationships with their 10 key media buying agencies across the Summer, traditionally an active and successful time for the brand. They planned to do this through an internal DJ competition and Kiss Presents Agency DJ of the Year was born.
Agency DJ of the year saw arena 6 tour each of the top 10 agencies inviting all of the agency team to a free branded party within their offices where the entrants from each agency battled it out on the decks to win the ultimate accolade. Each contestant was recorded at the heats and placed on a website - www.kissagencydj.com/dj/ - for their colleagues, friends and families to comment on and vote for. The Kiss judges also cast their votes and the 5 finalists were invited to Paper on Regent St for the grand final.
The winner – Luke Harman from Mediacom – won a trip for two to Ibiza on a private jet playing a sunset session on the island and then a show on kiss on his return.